An exchange of skills, knowledge, with a single guideline: authenticity in creation and modernity in design. Discover Them and its incredible authentic Berber rugs!
At Them, the only "stars" are the artisans and their creations steeped in history. Too often remained in the shadows, Marion, creator of the brand, imagines THEM by placing them in the center. In a search for a better balance, Marion rethinks the sale of an object that is close to her heart: the Berber carpet, with a fair approach and price.
Regularly throughout the year, the designer goes to meet Berber women weavers, directly at the source, in small villages of the Middle Atlas to find brightly colored Azilal rugs, Béni Ouarain rugs with graphic shapes, rare Boujads. , Boucherouites, each more sparkling than the next.
No purchases at decoration fairs such as Maisons et Objets or in the souks of Marrakech, but purchases directly from the source, from women weavers.
A different way of operating which allows her to be able to offer fair and affordable prices but also to have control over the remuneration of the women weavers with fairy fingers with whom she collaborates.
Meeting the artisans is essential for the creator of Them. Indeed, when we offer crafts, knowing more about their know-how, learning the symbolism of their creations and sharing their passion is absolutely essential.
Them is above all exceptional encounters in small towns full of life or remote villages, long creative discussions that lead to new common desires. An exchange of skills, knowledge, with a single guideline: authenticity in creation and modernity in design.